TheWayWomenWork.com is no longer active, but the journey it represented and its impact lives on.
To everyone who visited the site, shared a story, or found encouragement here: thank you. You were never just an audience. You were the whole point.
More than 15 years ago, I set out on a mission that felt both urgent and deeply personal: to discover how professional women and entrepreneurs in emerging and developing economies were succeeding on their own terms, in their own cultures, by their own rules.
At the time, almost no one was telling these stories. Career and business advice was written by Westerners, for Western women. But I knew, from growing up in the Middle East and from my own professional path, that there was an entirely different—and largely invisible—world of remarkable women building careers and businesses against remarkable odds.
So I went looking for them.
I traveled across Africa, Asia, the Middle East, Latin America, and Eastern Europe, interviewing hundreds of women who were quietly defying expectations and achieving success. I found that they shared six powerful habits in common. I shared their stories and those findings in my first book, Undeterred: The Six Success Habits of Women in Emerging Economies, and then shared those findings directly with women around the world through speaking engagements. That led to meeting even more extraordinary women and many men who were their allies and to even more stories worth telling. TheWayWomenWork became home to those stories.
Today, that chapter is complete.
The landscape has changed, beautifully. Leaders, academics, and researchers now focus meaningfully on women’s advancement in these markets. Books, studies, and platforms have emerged that simply didn’t exist when we started. While there’s still much work to be done, I am proud that TheWayWomenWork was a catalyst for this growing body of work, and I am at peace knowing that the conversation we helped spark is now in many capable hands.
Before You Go
If you found your way here, you’re likely someone who has a real stake in women’s success, your own, and others’. That matters. Here’s how to keep that energy moving forward:
Seek out those doing the work today. The ecosystem of resources, researchers, and advocates focused on women’s advancement has never been richer. Find the voices and experts that are active, current, and speak to you.
Read or share Undeterred. The six success habits at the heart of this work aren’t trends. They’re timeless. [Grab your copy here]
Sponsor, mentor, or champion another woman. This was always the heart of my mission—not just learning, but lifting. If this site ever inspired you, pay it forward. Be someone’s catalyst!
To your success!
Rania Anderson